GUIDING YOU TOWARD FINANCIAL CONFIDENCE
About Me
Faith, Family. Service.
What drives me every day.
Tyler Keenan
Founder & Financial Advisor
Building relationships.
Creating clarity.
Helping you live with confidence.
Coming from a military background, my path is anything but straight. I was born in England, spent many years living in Germany, then Texas, and now reside in Columbus, Ohio. My fiancé, Sydney, and I are proud OSU alumni and avid fans of Buckeye football.
Outside of work, fitness and enjoying the outdoors are my favorite activities. My current adventure is conquering 100+ mile foot races and Ironman events across the country. When I’m not running the trails, you will find me close by family and friends.
Work Experience
Prior to Dec 2017
The Ohio State University
The American College
Harvard University
Tyler has always been driven by a passion to uncover the simplest, clearest path to financial independence. While many of his peers were out socializing in university, you’d more likely find him in the library on a Friday night—finishing coursework, diving into business and finance books, and genuinely enjoying every moment of it.
Dec 2017 - Sep 2025
Northwestern Mutual
Tyler served clients nationwide with one of the most respected and financially secure private firms in the U.S. financial services industry—an experience that provided exceptional training, teamwork, and professional growth.
Sep 2025 - Present
Fiducia Wealth Management
Tyler founded Fiducia after witnessing both the good and bad the financial industry has to offer. Fiducia was built to protect people from the bad and amplify the good—bringing clarity, transparency, and trust to financial planning. Its true mission goes beyond managing money; it’s about giving people peace of mind around their finances so they can focus their energy on creating the next big ideas that move the world forward.
Our Values
Client First
Integrity
Excellence
Your goals come first-always.
Advice you can trust.
Thoughtful strategies. Real impact.
Credentials & Education
OSU Honors Alumni
American College
10 Designations
Harvard
CFP®